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is a form of marketing in which focus is placed on influential people rather than the target market as a whole. It identifies the individuals that have influence over potential buyers and orients marketing activities around these influencers.
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Jump up ^ ryan, D (2014). Understanding Digital Marketing : Marketing Strategies for Engaging the Digital Generation. Kogan Page. ISBN 9780749471026.
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join our team KRISSY17 APRIL 20, 2017 REPLY CRO can be thought of as a combination of UI/UX (user interface/user experience) and copywriting. You use copywriting to deliver the message you are trying to convey and then you use design elements (UI/UX) to make it easy for the visitor to accomplish their goals and convert.
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